I enjoy travelling to new places and am at my happiest when high in the mountains or with sand between my toes. My simple pleasures in life include country walks, Greek food, a strong cosmopolitan and laughing until it hurts.

Life is very full (and full on) with little ones but it’s where I feel most fulfilled. Keeping fit and listening to podcasts help me ‘do me’ plus seeing and making new friends in my new city.

Senior Associate

Hannah has a genuine curiosity in understanding motivations, attitudes, behaviours and needs, and brings a collaborative and customer centric approach to uncovering insights that support our client’s growth.

Being open-minded and inquisitive are essential. I have a passion for – and am most happy when – discovering new places, cultures and cuisines!

I have a passion for continual learning through new experiences. From attempting a new cuisine to moving to a new country, I feel the best way to grow is to put yourself in situations you haven’t had opportunity to before.

I love creative problem-solving: from creating retro video-games using outdated software, to rock climbing on the cliffs and mountains around the Pacific Northwest, I enjoy anything that tests both my creativity and logic.

With a focus on statistical analysis, market research and UX research, Charmain is passionate about helping clients solve business issues with specialisms in multi-market and mixed-methods projects.

Travelling with friends is something I relish. Outside of work, I spend my time watching Liverpool, lifting, and listening to comedy.

Director

A highly experienced strategist with a background in innovation, proposition development and market research across a range of sectors – including tech, media, telco, FMCG and financial services.

I am passionate about preserving remnants of the past. When I can, I spend time at flea markets and vintage stores adding to my collection of old things (art, magazines, records, furniture, clothes, and so much more). There is just something special about owning a piece of someone’s past.

I think it’s imperative to not get too comfortable and like to set myself new challenges whenever I can. Outside of work I’m a runner, I find being out in the open air and nature is good for the soul.

I spend most of my free time chasing after my two young (energetic!) children, but when I’m not in ‘mum mode’ I enjoy swimming, jogging, expensive cocktails and a good natter with friends.

I’m a new mum so a lot of my time outside of work is focused on family and friends. When I can, I love travelling to new places, exploring hidden beaches and swimming in the sea.

Senior Principal

An insights and brand & marketing specialist, fascinated by consumer behaviour, purchase decisions and how brands can effectively leverage these in their big picture thinking across channels.

Fun, laughter and personal growth are important to me. I’m a dolphin at heart; I love the water and to swim – my goal is to live beside the sea someday. I spend my spare time travelling, soaking in new and enriching experiences to broaden my mind.

Previously leading Market Research Teams at Heathrow, QinetiQ EMEA, and Sony UK, Peter is a research and business analysis professional who enjoys interrogating data to identify opportunities for clients to grow.

The idea of community and collective responsibility is important to me – appreciating that ‘no man is an island’ and we should all be doing our part to help, raise and support others. Outside of work I try to live playfully, as inspired by my kids. Whether it’s splashing in muddy puddles, scooting down a hill or painting our faces.

A focal point for me is to always try new things and encourage others to do the same, not being afraid to be bad at something if you’re having fun doing it. Outside of work I love the outdoors – swimming, walking, gardening, and I’m an amateur potter.

Fostering an overall sense of wellbeing for myself and others is important to me. I love to spend my free time with friends doing just about anything, especially wine tasting (living in wine country – San Francisco – facilitates that!). I also value my solo time and am an avid reader and crossword puzzle enthusiast.

Principal

From applying behavioural science techniques to helping global brands unlock new growth opportunities, Kongway has worked across a range of industries including FMCG, media and Tech.

Good intentions and compassion are important to me. In a world where you can be anything, be kind.

Beyond the workplace, I’m a massive cooking geek and love experimenting and perfecting my food game. I can sous vide the perfect 63 degree egg, brew kombucha and cure my own salmon.

Making sure my loved ones and I are happy, healthy, and well taken care of is one of my top priorities in life. I love expressing my creativity through cooking and baking, but when I’m not in the kitchen you can find me roller skating with my friends, reading a good novel, tending to my many houseplants, or hiking in one of our local Bay Area Redwood parks with my dog.

Senior Director

An energetic quantitative researcher experienced in data management, analysis and scenario modelling. Nick project manages with enthusiasm and relishes finding nuggets of opportunity within our clients’ insight sources.